Data privacy is of high importance for H&M and we want to be open and transparent
with our processing of your personal data.
We therefore have a policy setting out how your personal data will be processed and protected.
Who is the controller of your personal data?
The Thai company, HThai
Ltd (“H&M”), is the controller of the personal data you submit to us and responsible for
your personal data under applicable data protection law.
HThai (Thailand) Co., Ltd
4, 4/1-4/2, 4/4 Central World Plaza,
1st Floor, Unit No. F110-116,
Rajdamri Road, Pathumwan Bangkok 10330 Thailand
Companies register: Thailand Companies Registration Office
Company registration number:
Authorized representative: Mr. Philippe LASSAUX
VAT registration number: VAT NO.
The website is operated for Hthai (Thailand) Co. Ltd jointly by Hthai (Thailand) Co. Ltd
and Gill Capital (S) Pte. Ltd
Where do we store your data?
data that we collect from you is stored within Thailand but may also be transferred to
and processed in countries outside of Thailand, such as countries of the European Economic
Area (“EEA”). Any such transfer of your personal data will be carried out in compliance with
For transfers of your personal data, H&M will use Standard Contractual Clauses and Shields as
safeguards for countries without adequacy decisions from the European Commission.
Who can access your data?
Your data may be shared within the H&M group
and within the Gill Capital group (for details on the H&M group, please refer to H&M group
report which may be found at about.hm.com; for details on the Gill Capital group, please refer
to www.gillcapital.sg.com). We never pass on, sell or swap your data for marketing purposes to
third parties outside the H&M group and outside the Gill Capital group.
Data that is forwarded to third parties, is only used to provide you with our services. You will
find categories of third parties under every specific process below.
What is the legal ground for processing?
For every specific process of personal
data we collect from you, we will inform you whether the provision of personal data is statutory
required to enter a contract and whether it is an obligation to provide the personal data and
consequences if you choose not to.
What are your rights?
Right to access:
You have the right to request information about the personal data we hold on you at any time.
You can contact us and we will provide you with your personal data via e-mail.
Right to portability:
Whenever we process your personal data,
by automated means based on your consent or based on an agreement, you have the right to get
a copy of your data transferred to you or to another party. This only includes the personal
data you have submitted to us.
Right to rectification:
You have the right to request rectification
of your personal data if the information is incorrect, including the right to have incomplete
personal data completed. If you have an H&M account or Club membership you can edit your
data under your account and membership pages.
Right to erasure:
You have the right to erase any personal data
by us at any time except for the following situations:
* You have an ongoing matter with Customer Service;
* You have an open order which has not yet been shipped or partially shipped;
* You have an unsettled debt with H&M or us, regardless of the payment method;
* If you are suspected or have misused our services within the last four years;
* Your debt has been sold to a third party within the last three years or one year for deceased
* Your credit application has been rejected within the last three months;
* If you have made any purchase, we will keep your personal data in connection to your
transaction for book-keeping purposes.
Your right to object to processing based on legitimate interest:
You have the right to object to processing of your personal data that is based on H&M's
H&M will not continue to process the personal data unless we can demonstrate legitimate
grounds for the process which overrides your interest and rights or due to legal claims.
Your right to object to direct marketing:
You have the right to object to direct marketing, including profiling analysis made for direct
You can opt out from direct marketing by the following means:
* Following the instruction in each marketing emails;
* By editing the settings of your H&M
Right to restriction:
You have the right to request that we restrict the process of your personal data
under the following circumstances:
* If you object to a processing based H&M’s legitimate interest,
we shall restrict all processing of such data pending the verification of the legitimate
* If you have claim that your personal data is incorrect, we must restrict all processing of
such data pending the verification of the accuracy of the personal data;
* If the processing is unlawful you can oppose the erasure of personal data and instead
request the restriction of the use of your personal data instead;
* If we no longer need the personal data but it is required by you to defend legal claims.
How can you exercise your rights?
We take data protection very seriously and therefore we have dedicated customer service
personnel to handle your requests in relation to your rights stated above. You can always
reach them at email@example.com.
Data Protection Officer:
We have appointed a Data Protection Officer to ensure that we continuously process your
personal data in an open, accurate and legal manner. You can contact our Data Protection
Officer at firstname.lastname@example.org and write DPO as subject matter.
Right to complain with a supervisory authority:
If you consider H&M to process your personal data in an incorrect way
you can contact us. You also have the right to raise a complaint to a supervisory
Updates to our Privacy Notice:
We may need to update our Privacy Notice.
The latest version of the Privacy Notice is always available on our website.
We will communicate any material changes to the Privacy Notice, for example the purpose
of why we use your personal data, the identity of the Controller or your rights.